Every great brand or project starts with a strategy. What market need are you looking to meet? What messages are you trying to communicate? What is the best way to reach your audience? We'll work together to define a strategy and select the right tactics, from direct mail to e-marketing campaigns.
As a result, you'll get noticed and see a return.
Creating a visual style is one of my specialties. By building a deep understanding of the complexities of your company, brand and/or project and then distilling the core values, I can define a compelling and striking visual language to carry across any media. From logos, brochures, tradeshow booths to websites, your audience will take note.
With ten years of experience ranging from internal teams at fortune 1000 companies to B2B focused marketing agencies, I have a multi-faceted knowledge base on a broad range of media. From creating annual reports and sales playbooks to integrated advertising campaigns, I can unlock your brands potential.
I was asked by Taylor Martin Design to create an edgy & hip publication for The National Campaign to Prevent Teen and Unplanned Pregnancy that would showcase the most up-to-date research about teens and media influence.
This international business services firm received a new brand to better match the results they have long delivered to their clients. Updating their web presence and providing a set of collateral completed the transformation.
These are a sampling of a variety of logo designs. Clients range from private banking and interior design to sonar and routing software systems. Each logo design is approached with the goal of capturing the essence of an organization.
I was asked by The Pomertanz Agency to help update RouteSmart’s brand. This included refreshing the logo, creating a visual style and rolling it out into a new website, brochures, sell sheets, and a tradeshow booth.
I created this publication with tongue firmly planted in cheek building off of the old birds and bees theme with the goal of creating an eye catching look but also to disarm the parents reading this—ensuring the messages gets through.
I created the brand for a new food and wine festival at the National Harbor in Washington, DC. This event is now in its third year and continues to grow in size and prominence. A logo, website, and sponsorship materials were developed.
The Pomerantz Agency’s brand reinvigoration. “Where left meets right” is the theme developed to succinctly capture the harmonious business & creative sides of their operation. This was turned into a vibrant and energetic integrated campaign.
This integrated ad campaign was developed for the SMB division of mega storage tech company, EMC. Building off of their established brand, I created print ads, emails, and banner ads—all of which were translated and used globally.
A non-profit organization focused on providing academic enrichment programs to undeserved areas needed a multi-purpose collateral kit. This kit is used for fund-raising, recruitment, program enrollees, and schools.
Website for a start-up software developer focusing on email list validation. The site design is clear and concise with modern photography and dynamic colors. The subtle background gives it extra depth and a contemporary feel.
The security infrastructure division of TRC needed a marketing piece to showcase their large scale project experience and in-depth service offerings. This brochure/pocket folder combo serves as the perfect platform to do just that.
Building upon an amazing attention to detail and the ability
to not only see the big picture but also create it, I bring
fresh perspectives to non-profit organizations, companies,
and agencies looking to unlock their brand's full potential.
Have a project you would like to discuss? Use the form below to get the ball rolling.
